Soft articles refer to text advertisements written by marketing planners of companies or copywriters of advertising companies. Soft articles are a kind of advertising articles. They are not pure advertisements. They are mainly a form of marketing, spread invisible in the form of text.

The word soft article appears in a large proportion in SEO. Many people want to ask, and many people often operate it. So what is soft copy?

As the name suggests, soft copy is a "text advertisement" that is written by the marketing planner of the company or the copywriter of the advertising company, as opposed to the rigid advertisement.

To put it simply, it is a so-called advertising article, but it is not a pure advertisement! It is mainly a way of marketing and is spread implicitly in the form of text. This is the so-called soft article.

Compared with hard advertisements, soft articles are called soft articles. The subtlety lies in the word "soft", which allows users to avoid forced advertising. The perfect combination of article content and advertisements, so as to achieve the advertising effect.

Soft article is a kind of article that appears on the computer. First of all, the definition of the word "soft" is very special. It can be regarded as software or floppy disk, which means that the article is written on the computer. , articles that can be put online for users to browse. We can say that such articles are soft articles.

Secondly, soft also represents a kind of power, not like the direct sales on TV: not 3,4000, not 12,000, only 998, take home the Eight Hearts and Eight Arrows pure diamond mobile phone! This kind of tough direct-selling style article has a certain marketing nature and can attract users to search for your stuff. Such articles can also be regarded as soft articles.

Finally, softness also represents a kind of adaptation. All goods that can be marketed can be adapted and can be used to make a soft article.

The above is the detailed content of What is soft article. For more information, please follow other related articles on the PHP Chinese website!