Written by Tyler Harris

Browse all Supermarket simulator The best way to get more customers in Supermarket Simulator 1.0 is by leveling up your store. Other upgrades can help a little, but your store level is what truly raises the daily customer count over time.

Here’s how to level faster and use your store setup to support it.

Leveling Up Is What Brings More Traffic

Store Points Increase Your Daily Customers

Your store level depends on how many store points you collect. These points are earned by selling items. As your level increases, so does your maximum number of daily customers.

The more items you sell each day, the quicker your level rises—and that means more customers too.

Move Product to Gain XP

Filling shelves and keeping them filled is the key to earning store XP. Unlock licenses to offer more products, and always keep top-selling items in stock.

Faster inventory turnover equals faster leveling.

Improve Your Layout to Support Growth

Unlock New Product Licenses

Adding new product categories gives you more opportunities to sell, especially if you already have the space and shelving for them. This encourages customers to spend more per visit.

Always check storage requirements before purchasing a license.

Add Self-Checkout Counters

Some players report increased traffic after placing self-checkout machines. While it doesn’t directly increase XP, it speeds up customer flow, which can lead to higher overall sales.

It also reduces the need for extra staffed registers, saving floor space.

Expand Smart

More space allows for more shelves and more products, but expansion costs add up quickly. Make sure your current layout is fully utilized before buying more tiles.

Only expand if it leads to increased sales.

Keep the Basics in Good Shape

Prices Should Be Fair

Customers will still come in with higher prices, but they may not buy much. If your goal is leveling, aim for consistent sales. Keep prices reasonable to ensure steady movement of goods.

If an item isn't selling, try lowering its price slightly and see if it moves better.

Stay Stocked Daily

Use this simple rule: buy 4 boxes if a product is out, and 2 if it's low. Focus first on top-selling items. Keeping shelves full keeps the XP coming.

You don’t need to restock everything every day—just the important stuff.

Keep Lights On All Day

Some players noticed fewer customers when lights were off in the morning. Turning them on earlier led to a visible bump in daily visitors.

To be safe, keep the lights on during operating hours. It’s worth the electricity cost.

Final Blurb

More customers start with leveling your store. That’s what lifts your traffic cap. Everything else—from product variety to self-checkouts—supports that goal by boosting your sales.

Keep shelves stocked, lights on, and goods moving.

FAQ

Q: How do I get more customers in Supermarket Simulator?

Leveling up your store is the main method. Each level increases your customer limit.

Q: How do I level up faster?

Sell more items. Store points and XP come from sales.

Q: Can self-checkout increase traffic?

Yes, some players have seen an improvement after installing them.

Q: Does lighting affect customers?

Yes. Turning lights on earlier in the day can attract more visitors.

Q: Do prices matter for customer count?

Not directly, but high prices can reduce purchase frequency.

Q: Should I expand right away to get more customers?

Only if you’re ready to make good use of the extra space.

Q: Do product licenses help?

Yes. More products mean more sales, which leads to faster XP gain and leveling.

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